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"Designing for China" with Gilt's Andrew Chen (video)

Here’s Gilt Director of Product Andrew Chen sharing his expertise at last week’s Design Driven NYC about creating amazing customer experiences for the Chinese market. “It really isn’t just about the front-end, on-face user experience–it is the entire end-to-end experience that’s important here,” he says about our recent relaunch for 11/11. Andrew presented along with designers from Codecademy, FiftyThree and Cover.

Many thanks to FirstMark Capital and WeWork for putting together an amazing event for the NYC cesign and tech community!

Gilt 340 Gilt Groupe 282 Gilt Tech 287 gilttech 332 Andrew Chen 9 Gilt Product 17 product management 10 China 4 Asia 1 ecommerce 35 Design Driven NYC 4 meetups 37 video 42 UX 18 user experience 23 nyc 44